Message from the President

YONDOSHI HOLDINGS Group encompasses two main businesses: the Brand Business, which handles the planning, manufacturing, and sales of “4℃” jewelry as well as the purchase and sales of luxury brand watches; and the Apparel Business, which engages in apparel OEM/ODM and operates the "Palette" chain of comprehensive clothing stores. By leveraging our uniqueness and strengths in each business domain, we aim to become a company that delivers high value to all our stakeholders.
Under the theme “Challenge for Future: Toward 2030,” our Seventh Mid-Term Management Plan launched in fiscal 2024 pursues customer value while adapting to environmental changes, building a foundation for future growth and leap forward.
In the fiscal year ending February 2025, the first year of our Seventh Mid-Term Management Plan, we executed our largest-ever M&A transaction of approximately ¥10.8 billion to acquire RASIN Co., Ltd. as a subsidiary. This has elevated our Group's performance level to a significantly higher stage, enabling us to achieve our initially set mid-term numerical targets well ahead of schedule. This M&A represents the execution of a truly ‘future-oriented growth investment’ aimed at achieving dramatic profit growth for the Group and ensuring its long-term sustainability. The addition of a profitable business to the Group has enabled us to make proactive growth investments and human resource investments in our existing businesses as well.
In our brand business, the F.D.C. Products Group, which operates primarily under the “4℃” brand, has initiated merchandise strategy reforms with an eye toward the brand's future and is steadily improving profitability. Furthermore, at RASIN Co., Ltd., we aim for further growth by leveraging our strengths—specialized expertise and trustworthiness focused on luxury brand watches—along with expanding our product lineup by utilizing our group's solid financial foundation.
In the apparel business, the Asty Group will pursue stable growth by leveraging its strengths in overseas production bases and material development capabilities. Age Co., Ltd., which operates the daily fashion brand “Palette,” will pursue sales growth through the continuous opening of ten new stores annually and the advancement of a dominant strategy in the Kanto market.
Our group will build a robust and stable business portfolio by operating four distinct businesses serving different customers and markets, while steadily executing growth strategies in each business area to enhance corporate value.
We sincerely appreciate your continued support in the years to come.